{"id":18650,"date":"2023-10-11T19:17:55","date_gmt":"2023-10-12T00:17:55","guid":{"rendered":"https:\/\/campeche-noticias.com\/?p=18650"},"modified":"2023-10-12T00:17:57","modified_gmt":"2023-10-12T00:17:57","slug":"mexico-manda-cambia-el-estereotipo-del-mexicano-flojo","status":"publish","type":"post","link":"https:\/\/campeche-noticias.com\/?p=18650","title":{"rendered":"\u00abM\u00e9xico Manda\u00bb cambia el estereotipo del mexicano flojo"},"content":{"rendered":"<h3 class=\"bajada\" style=\"text-align: center;\">Grupo Modelo lanza nueva campa\u00f1a para eliminar esteriotipo de mexicanos flojos<\/h3>\n<div class=\"meta\">\n<div class=\"meta__inner\">\n<div class=\"meta__inner__autor__foto\">\n<p><strong>\u00abM\u00e9xico Manda\u00bb<\/strong>\u00a0es la nueva campa\u00f1a de grupo Modelo que busca cambiar el pensamiento de que los mexicanos son flojos, derribando estereotipos, y demostrando con trabajo duro, los mexicanos pueden conquistar el mundo.<\/p>\n<h2 id=\"h-la-historia-del-mexicano-flojo-nace-de-el-pensamiento\" class=\"wp-block-heading\">La historia del mexicano flojo nace de \u201cEl Pensamiento\u201d<\/h2>\n<p><strong>\u201cEl Pensamiento\u201d es una escultura<\/strong>\u00a0que fue exhibida por primera vez en la d\u00e9cada de 1930 en la Biblioteca Nacional de M\u00e9xico. En dicha obra, se aprecia a un mexicano con un sombrero tradicional, sentado con las rodillas arriba y la cara baja, en una posici\u00f3n de descanso.<\/p>\n<p>El objetivo de la obra era<strong>\u00a0retratar a un mexicano imaginativo<\/strong>, cansado despu\u00e9s de un largo d\u00eda de trabajo; pero desafortunadamente, una mala broma marc\u00f3 a la obra y su significado para siempre.<\/p>\n<p>En esta broma un desconocido coloc\u00f3 una botella de alcohol frente a la figura, cambiando la idea de que estaba descansando porque estaba borracho, afamando el nacimiento del\u00a0<strong>\u201cmexicano flojo\u201d.<\/strong><\/p>\n<h2 id=\"h-cambiando-la-idea\" class=\"wp-block-heading\">Cambiando la idea<\/h2>\n<p>La imagen cre\u00f3 prejuicios de los mexicanos en todo el mundo; hasta la fecha existe debates alrededor de esta escultura, ya que diversas voces aseguran que su permanencia promueve una imagen equivocada de los mexicanos.<\/p>\n<p>Bajo este panorama, Grupo modelo cambia la idea de \u201cEl pensamiento\u201d a trav\u00e9s de un film que da continuidad a la\u00a0<strong>campa\u00f1a \u00abM\u00e9xico Manda<\/strong>\u00ab, donde se demuestra que la obra representa todo lo contrario y pone ejemplos de mexicanos que todos los d\u00edas salen a so\u00f1ar, crear y transformar.<\/p>\n<h2 id=\"h-mexico-manda-cambia-el-panorama\" class=\"wp-block-heading\">M\u00e9xico manda cambia el panorama<\/h2>\n<p class=\"wp-block-heading\"><em style=\"font-size: 16px;\">Redefiniendo \u201cEl Pensamiento\u201d, buscamos seguir empoderando a los mexicanos. Queremos despertar ese esp\u00edritu que sabemos que tenemos y que nos motiva a conquistar el mundo tal como lo ha hecho Corona.<\/em><span style=\"font-size: 16px;\">\u00a0<\/span><em style=\"font-size: 16px;\">M\u00e9xico Manda, contin\u00faa en constante evoluci\u00f3n. En esta ocasi\u00f3n, queremos darle un nuevo significado a los s\u00edmbolos que nos han estereotipado, demostrando que los mexicanos tenemos todo para mandar<\/em><span style=\"font-size: 16px;\">\u201d.<\/span><\/p>\n<p><cite>Yune Aranguren, Directora de Marcas Core en Grupo Modelo.<\/cite>Un ejemplo de esos mexicanos es\u00a0<em>Alexa Grasso, campeona mexicana de artes marciales mixtas<\/em>\u00a0quien protagoniza la nueva entrega de \u00abM\u00e9xico Manda\u00bb, luchando con estereotipos y poniendo el nombre de M\u00e9xico en lo m\u00e1s alto del deporte, convirti\u00e9ndonos en potencia mundial de esta disciplina.<\/p>\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-the-food-tech-medio-de-noticias-lider-en-la-industria-de-alimentos-y-bebidas wp-block-embed-the-food-tech-medio-de-noticias-lider-en-la-industria-de-alimentos-y-bebidas\"><\/figure>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Grupo Modelo lanza nueva campa\u00f1a para eliminar esteriotipo de mexicanos flojos \u00abM\u00e9xico Manda\u00bb\u00a0es la nueva<\/p>\n","protected":false},"author":1,"featured_media":18652,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-18650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nacional"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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